Peregrine Creative

Kilometer 66

The Project

Kilometer 66 is a multifaceted creative collaboration which I've been dreaming up for a very long time. The overall brand needed to cover a lot of ground, with a whole slew of sub-brands and applications to extend through.

The Outcome

We're always our own toughest clients, and creating an overarching brand which would continue to expand as the company does yet still feel tight & coherent proved to be a wonderful puzzle. In the end, we chose an identity scheme with a good dose of vintage travel references, but something which could still really feel our own. I couldn't be more pleased.