HOW IT ALL WORKS

The services

Brand Identity

I take what’s in your head and bring it into the real world.

Together, we’ll create so much more that a logo and some pretty colors. You’ll walk away with a fully developed brand identity that can adapt and morph as you continue to grow.

Timeline // 3-8 weeks

Investment // From $4500+

Branding + Web 

The complete, turn-key solution to help you hit the ground running.

We’ll take you from the idea swimming around your head to a fully realized entity, ready to turn on the lights and open the (probably metaphorical) door. You’ll walk away with all of the assets and tools you need to grow your business with the confidence that your visual identity can expand along with you.

Timeline // 6-10 weeks

Investment // From $8500+

How it works

1 | Connect.

To kick things off, fill out my super short inquiry form. We’ll set up a time to chat about your needs and goals for your project. I’ll put together a customized project proposal and timeline, and if it looks good to you, we’ll get going. Then we’ll have our Brand Strategy Session. This is where it can feel a bit like therapy, as we really dive into what your project is all about, and how we can represent that visually.

2 | Create.

Next, we’ll dive in! We’ll set up a Brand Direction Session, where I’ll present 3 different mood boards showing completely different visual directions for your project. I love designing this way because it gives you a chance to imagine the overall vibe of your project without getting into the weeds of a specific element. Once we choose an overall stylistic direction, I’ll get to work creating a complete Brand Presentation to show you all of the ways we can represent that vision.

3 | Build.

After the Brand Presentation, you’ll have some time to provide feedback and request any edits you’d like to see. We’ll keep adjusting until you’re completely happy with your core brand assets. From there, I’ll go wild - creating all of your peripheral pieces and collateral to really bring your project to life. If you’d like, we’ll then move onto your website to fully bring your brand into the world. We’ll build out a customized web presence, built on a platform you can easily edit and adjust on your own so you’re never held hostage to a designer.

4 | Launch.

Finally, I’ll wrap everything up by creating an enormous Dropbox folder full of assets, file types, fonts, imagery, and all of the little things you didn’t know you needed, complete with video tutorials walking you through each piece. Most of all, you’ll have a 30+ page in-depth Brand Guide detailing how to use all of the pieces of your brand, so that no matter who is working with you in the future, your brand will always stay consistent. You’ll be set up for success no matter how your project grows!


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